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Medium 0726c4ec f6e2 4e0d 8252 e4e19e993a9a
Joanne Marzan
Co-Founder @ WIWO
WIWO Co-Founder // I'm a full stack digital marketer for technology and entertainment, from early stage startups to enterprise. Former Exec Director of Digital Marketing at Live Nation Artists, I've built digital communities for major global artists and entertainment brands. I've continued strategy for brands in consumer electronics, virtual reality, technology and entertainment. I'm enthusiastic about remote work culture, women in tech, and innovative technologies that support today's modern day work force. Hope to share the ins and outs of starting WIWO, building brands, and being a working mom.
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Launch media planning for a JMD client.
1M ago
Tue Jun 19 2018
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Thankful for this refresher TechLadies webinar.
1M ago
Wed Jun 13 2018
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Onboarding Gusto! It’s awesome.
2M ago
Tue Jun 05 2018
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Developing an OOH ad strategy for new startup. Enjoy adding this layer to media mix.
2M ago
Thu May 31 2018
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Getting up to speed on Digital Nomad conferences and retreats. A lot of great resources out there for companies working with distributed teams.
2M ago
Wed May 23 2018
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Staying up to date with privacy rules and GDPR launching on the 25th for European market advertisers.
2M ago
Tue May 22 2018
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Digital marketing proposals and more WIWO outreach this week.
2M ago
Wed May 16 2018
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Great call with Radius Cowork. Impressed with how they collaborate closely with the city of Erie and support growth efforts in the community.
2M ago
Wed May 16 2018
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Workspace view for the past week.
2M ago
Thu May 10 2018
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Q3 planning pre-planning. Can’t believe it’s May.
3M ago
Mon Apr 30 2018
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Collaboration Summit week begins now. Tomorrow is opening keynote for Cisco #Collaboration showcasing how they’re driving the #futureofwork. Live keynote: http://bit.ly/2ueweQy
3M ago
Tue Apr 17 2018
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Last week of prep for Collaboration Summit!
3M ago
Tue Apr 10 2018
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Jump start on the week with a little Sunday night work. And looking forward to WIWO’s geolocation roll out.
4M ago
Mon Apr 02 2018
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Fun call with Deskpass today. Great value for digital nomads who travel a lot, and an awesome lead generator for coworking spaces.
4M ago
Fri Mar 23 2018
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Collaboration Summit planning.
4M ago
Thu Mar 22 2018
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Great talking to UCI’s Antrepreneur Center today (yes, Ant!). Learning about the support they provide to young entrepreneurs.
4M ago
Tue Mar 20 2018
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Sunday prep for the week ahead. Reviewing list of startup nodes in NZ and Australia.
4M ago
Mon Mar 19 2018
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Developing WIWO onboarding email series.
4M ago
Thu Mar 15 2018
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Researching entrepreneurship and innovation groups across universities. Inspiring.
4M ago
Thu Mar 15 2018
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Reviewing 2017 for tax preparation. Oh, my least favorite chore as a marketing consultant! Tool recommendations welcomed.
4M ago
Wed Mar 14 2018
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Meeting with an awesome drone startup.
4M ago
Mon Mar 12 2018
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Nice chat w/ Tammy Hwang, cofounder of CoMotion Group in Hamilton, just an hour from Toronto, and a node for StartUp Canada.
5M ago
Fri Mar 09 2018
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WIWO HQ. We’ll be slapping some IdeaPaint on this wall very soon! #workspace #whiteboard #diy
5M ago
Thu Mar 08 2018
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Women of Impact event has started!
5M ago
Wed Mar 07 2018
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Talking to inspiring entrepreneurs in Toronto!
5M ago
Thu Mar 01 2018
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At SF Women in High Tech meeting!
5M ago
Wed Feb 28 2018
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Marketing CTAs are a changin'! Currently writing "Ask your smart speaker to...." into campaign copy. #ai
5M ago
Fri Feb 23 2018
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Connecting people to product demos for Mobile World Congress comng up in Barcelona!
5M ago
Fri Feb 16 2018
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WIWO invite lists. Uniting co-working spaces across the globe.
5M ago
Sun Feb 11 2018
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Who are your mentors? Just finished a refreshing chat with a former marketing colleague on state of digital, ecomm, and media today. Good to process with old team mates.
6M ago
Tue Feb 06 2018
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WIWO outreach today. Chatting with women entrepreneurs and moms in tech startup-land.
6M ago
Fri Feb 02 2018
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Starting on January EOM reporting. Let’s see how Month 1/Q1 looks for 2018!
6M ago
Thu Feb 01 2018
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Swinging by the Cisco offices this morning. #workspacewednesday
6M ago
Wed Jan 31 2018
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Today is writing day! Drafting a few emails for clients Feb newsletters.
6M ago
Tue Jan 30 2018
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Discussing SEO trends from 2017. Seeing mobile + desktop organic results diverging, with Google prioritizing mobile. Also, social media sites falling in organic visibility, including Reddit and Pinterest. Here's a supporting article. http://bit.ly/2DCkV8Z
6M ago
Mon Jan 29 2018
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Just chatted with a passionate arts and social justice warrior who does great work for Sankofa, Harry Belafonte’s social justice org. She just wrapped up working with the 9-day LA festival - Into Action. http://into-action.us
6M ago
Thu Jan 25 2018
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Working on WIWO outreach plans. If you know anyone who’d like to test our private beta, please invite! Thanks!
6M ago
Wed Jan 24 2018
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Developing marketing playbook for food + wine client. They need a master guide to roll out to restaurants nationwide.
6M ago
Tue Jan 23 2018
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Just chatted with Megan Sette, an awesome partnership strategist. Her team puts on The Heart Series each year, a conference for conscious companies. www.theheartseries.co
6M ago
Fri Jan 19 2018
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Received calls today from former clients about FB's algorithm changes as it starts to favor people over brands. Answer: Continue Paid Ads (organic has been dead), diversify + use other FB features than just newsfeed, diversify overall marketing channels.
6M ago
Wed Jan 17 2018
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Thank you again private beta-ers! Tap image for more on how to WIWO. #communityguidelines #howtowiwo
6M ago
Tue Jan 16 2018
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Learning more about Cisco and the future of enterprise AI - which is much different than AI solutions for consumers or home. Fascinating.
6M ago
Fri Jan 12 2018
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Talking partnership strategy for our awesome social justice client, Reyets App.
6M ago
Fri Jan 12 2018
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Just wrapped a nice call with the founder of OOOT app. Cool product for anyone looking for workspace on the fly.
6M ago
Thu Jan 11 2018
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Chatting with a new tech consultant about the many educational benefits of Cisco's Consultant Program.
6M ago
Thu Jan 11 2018
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Getting WIWO stuff done at the very cozy Whole Foods cafe next to my son's preschool. Convenient work spot after morning dropoff. #workspace #workingmama #freelancelife
6M ago
Wed Jan 10 2018
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How to WIWO? Tap image for hashtags!
6M ago
Tue Jan 09 2018
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Excited to get rolling with WIWO's private beta!
7M ago
Mon Jan 08 2018
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Talking measurement with the Reyets team.
7M ago
Mon Jan 08 2018
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Testing edit and social share. Getting close! #wiwo
7M ago
Mon Jan 08 2018
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Totally made my first week of 2018 count. Ready for more. 👊
7M ago
Fri Jan 05 2018
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Testing WIWO
7M ago
Mon Dec 18 2017
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Doing a bit of consumer research on drones! Know any marketers in this space? DM me. :)
8M ago
Fri Dec 08 2017
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Excited about the additional features for WIWO we're able to get in before the beta! #staytuned
8M ago
Fri Dec 08 2017
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This week, diving into this recommended "Its a Real Mother" podcast series by Hillary Frank (The Longest Shortest Time). #workingmama #podcasts
8M ago
Mon Dec 04 2017
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#ask My favorite project of the year - shopping for client and partner gifts. What's the latest cool "Fab" store for unique finds?
8M ago
Sat Dec 02 2017
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WIWO TestFlight testing
8M ago
Sun Nov 26 2017
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Morning check-in calls from pre-school parking lot. #workspace
8M ago
Mon Nov 20 2017
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Alpha testing a new amazing website for a friend. Reminds me of Snopes but waaay better. Good things to come.
8M ago
Sat Nov 18 2017
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WIWO night - crafting letter to our private beta group we'll be reaching out to in a few weeks. Re-working website messaging.
8M ago
Sat Nov 18 2017
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Met two other virtual PR teams today doing awesome work. Remote ftw!
8M ago
Thu Nov 16 2017
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Did a bit of research today on freelancer resources and communities. Product Hunt has a great list.
8M ago
Thu Nov 16 2017
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A very productive Tuesday across all projects and clients. Day is now wrapping up.
8M ago
Wed Nov 15 2017
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WIWO planning
9M ago
Fri Nov 10 2017
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Productive couple of days connecting with influencer strategists. Love talking shop.
9M ago
Fri Nov 10 2017
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Late night keyword development.
9M ago
Thu Nov 02 2017
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Monday confession: Haven't quite embraced new AdWords Beta UI. Still working with old version until they give me no choice.
9M ago
Mon Oct 30 2017
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Home workstation #1. And yes that's a LeapFrog laptop. #workingmama
9M ago
Fri Oct 27 2017
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More great research on remote work culture and companies that value dispersed teams. A list of 200!
9M ago
Wed Oct 25 2017
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Researching new social analytics and workflow tools.
10M ago
Fri Oct 06 2017
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Hello, Q4 2017! Last quarter. Make it count.
10M ago
Fri Oct 06 2017
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KPIs + Metrics
10M ago
Tue Sep 26 2017
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fun with keyword research!
11M ago
Fri Sep 08 2017
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WIWO!
11M ago
Tue Sep 05 2017
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THE VOID
1y ago
Tue Jul 11 2017
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Sano Intelligence.
1y ago
Tue Apr 25 2017
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Cisco Spark trials.
1+ y ago
Tue Mar 21 2017
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Launching Cisco #sparkboard!
1+ y ago
Tue Jan 24 2017
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Cisco Marketing and Communications Summit - opening with carolers! Very festive.
1+ y ago
Thu Dec 15 2016
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Watching Cisco Collab Talk on Cisco TV.
1+ y ago
Tue Dec 06 2016
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Cisco!
1+ y ago
Tue Nov 08 2016
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Reading about Cisco Collaboration's newest acquisition - https://www.worklife.com/
1+ y ago
Tue Nov 01 2016
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Podcast listening: Sporkful
1+ y ago
Thu Oct 27 2016
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Sharing the news that Harvest Inn by Charlie Palmer was voted top 3 hotel in Northern California, and #1 in Napa Valley, by Conde Nast Traveler.
2y ago
Tue Oct 18 2016
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Reviewing Emma's email opt-in products.
2y ago
Tue Oct 11 2016
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Listening to latest Sporkful podcast.
2y ago
Wed Oct 05 2016
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Holiday marketing.
2y ago
Tue Oct 04 2016
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Reading up on Google's new announcement on cross device retargeting
2y ago
Fri Sep 30 2016
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My main insight from #skiftforum this year: hi-tech may have disrupted some aspects of travel, but still have far to go with data in hospitality.
2y ago
Thu Sep 29 2016
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Last session of #skiftforum - CEO of TripAdvisor
2y ago
Wed Sep 28 2016
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Listening to hospitality expert, Chip Conley, speak at #skiftforum on Airbnb
2y ago
Wed Sep 28 2016
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Day 2 of #SkiftForum begins!
2y ago
Wed Sep 28 2016
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Just finished launching fall campaign.
2y ago
Sat Sep 24 2016
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Getting better acquainted with TrustYou, a travel review and analytics platform.
2y ago
Fri Sep 23 2016
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Late night. Burning 9pm oil.
2y ago
Fri Sep 23 2016
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It's the first day of fall today. In case you didn't know.
2y ago
Thu Sep 22 2016
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Planning out fall campaigns.
2y ago
Thu Sep 22 2016
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Still looking for contest platforms, kinda like OfferPop, but better. LMK if anyone knows of something solid.
2y ago
Wed Sep 21 2016
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Digital targets and KPIs.
2y ago
Tue Sep 20 2016
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Anyone interested in travel + digital - Skift's Global Forum is in NYC next week. Bringing together all the experts in this very interesting space: http://forum.skift.com/
2y ago
Mon Sep 19 2016
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Booking engine technical issues continue - this time with Expedia. Hoping to solve today, fingers crossed.
2y ago
Mon Sep 19 2016
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Successful launch of Charlie Palmer's Vineyard View Collection. Celebrated with Napa Sonoma Magazine cover party last night.
2y ago
Fri Sep 16 2016
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Great meeting with Union Square Business District. SF commerce and tourism groups are smart, innovative and enjoy hosting travelers from around the globe.
2y ago
Wed Sep 14 2016
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Big day! All PR, media, marketing in place for an announcement today from Harvest Inn.
2y ago
Tue Sep 13 2016
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Listening to Writer's Panel podcast on Bart.
2y ago
Mon Sep 12 2016
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Send home restaurant guests with recipe challenge? Fun idea.
2y ago
Fri Sep 09 2016
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Brainstorming ways to make SF tourist experience truly unique at the Mystic. Aside from seeing usual popular attractions, thinking of Art Walk excursions. Maybe photo-taking art walk that end at small downtown gallery?
2y ago
Thu Sep 08 2016
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Demo w/ Bizly.
2y ago
Thu Sep 08 2016
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Knocking out emails on Bart while listening to great podcast, The Writer's Panel.
2y ago
Thu Sep 08 2016
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Quick call with Hotels Tonight this AM.
2y ago
Wed Sep 07 2016
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Working on media plan for our new Vineyard View Collection.
2y ago
Tue Sep 06 2016
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Listening to Skift podcast on OTA history
2y ago
Thu Aug 25 2016
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Drafting media plan but would rather be watching old episodes of The Office.
2y ago
Thu Aug 25 2016
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New booking engine launched this week for HarvestInn.com - what a week. Still plenty to sew up.
2y ago
Fri Aug 19 2016
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Prepping for new booking engine transition. Oracle moved up date to next week!
2y ago
Tue Aug 09 2016
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Putting together marketing report for Jan - July 2016 for meeting with Harvest Inn ownership on Monday.
2y ago
Fri Jul 29 2016
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checking out wiwo's new commenting functionality
2y ago
Thu Jul 28 2016
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August Marketing calendar for Mystic and Harvest
2y ago
Wed Jul 27 2016
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morning emails.
2y ago
Tue Jul 26 2016
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wasting half my work time scheduling meetings with people.
2y ago
Tue Jul 26 2016
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Short and sweet call with the AFAR marketing team on Harvest Inn.
2y ago
Mon Jul 25 2016
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@kent congrats! :)
2y ago
Mon Jul 25 2016
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Ubering back to office and thinking of ways to support hotel sales teams on digital side of things.
2y ago
Mon Jul 25 2016
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Reading an article about hotel revenue management.
2y ago
Fri Jul 22 2016
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Heading to Napa for meetings at Harvest Inn by Charlie Palmer. Sent from mobile
2y ago
Thu Jul 21 2016
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Just posted some social content for Harvest Inn and Mystic Hotel. Native, did not use Hootsuite or anything. #endworkday
2y ago
Thu Jul 21 2016
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frustrated with Oracle. soonest they can do an install for our ecommerce system is sept 24. how can small businesses get big business attention?
2y ago
Thu Jul 21 2016
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reading search engine land
2y ago
Tue Jul 19 2016
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not a very good presenter.
2y ago
Tue Jul 19 2016
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watching a demo with reputation.com
2y ago
Tue Jul 19 2016
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researching reputation management companies
2y ago
Fri Jul 15 2016
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waiting for new website to launch www.mystichotel.com
2y ago
Fri Jul 15 2016
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